Submagic alternative

A Submagic alternative that finishes the whole edit

Submagic made auto-captions and quick B-roll normal for short-form creators. Zupum takes the same one-upload idea further: captions synced word by word, cutaways matched to your sentences, background music, sound effects, transitions, colour grading and a thumbnail - all in a single pass, all still editable.

Where creators hit the ceiling

Captions and a few cutaways get a reel to "fine". What is missing is the polish that makes it look produced: a score that matches the pace, a sound effect on the cut, a colour grade that fixes flat phone footage, a thumbnail you did not have to make in another app.

  • Music and sound design usually added elsewhere
  • No colour pass on flat phone footage
  • Thumbnails made in a separate tool
  • Limited control once the AI has decided

What Zupum adds on top

The AI builds every layer from your actual speech, and each section has an On/Off switch so you can strip or restore a whole layer in one click.

  • 60+ caption styles including one-word-at-a-time looks
  • Stock and AI-generated B-roll, or your own uploads
  • Keyed cutout of you over cutaways and chosen backdrops
  • Background music, sound effects and 30 transitions
  • Auto colour grading, noise removal and filler-word cleanup
  • 12 publish-ready thumbnails and multiple export formats

Zupum vs Submagic: feature checklist

Both start from one upload - the difference is how much of the finished edit comes back.

FeatureZupumSubmagic
Word-synced captions
Automatic B-roll
AI-generated B-roll images and clipsLimited
Background music chosen for youLimited
Sound effects on cuts
Automatic colour grading
Person cutout with hook text behind you
Thumbnail generation
Reusable PNG sticker library
Free first editTrial limits
editing hours saved by Zupum

22,078hours

Time creators would have spent on B-roll, captions, music and clean-up - handed back to them.

inside the studio

Everything you get,
straight from the editor.

Beyond captions and cutaways: hook text behind you, graphic B-roll cards, colour grades, background plates, scores, sound effects, transitions and thumbnails - all one click away.

B-roll art styles

AI

Pick the medium your AI cutaways are generated in - photo, doodle, clay and more.

AI
Cinematic photo B-roll style examplePhoto-real, shallow depth of field
Cinematic photo
AI
Doodle / whiteboard B-roll style exampleHand-drawn notebook explainer
Doodle / whiteboard
AI
Paper cutout B-roll style exampleLayered papercraft collage
Paper cutout
AI
Plastic / inflatable B-roll style exampleGlossy vinyl toy render
Plastic / inflatable
AI
Chromatic chrome B-roll style exampleIridescent liquid metal
Chromatic chrome
AI
Claymation B-roll style exampleStop-motion plasticine
Claymation
AI
3D isometric B-roll style exampleMiniature 3D diorama
3D isometric
AI
2D flat vector B-roll style exampleEditorial geometric shapes
2D flat vector
AI
Retro neon B-roll style exampleSynthwave grid and glow
Retro neon
AI
Anime cel B-roll style exampleCrisp cel-shaded frame
Anime cel

Behind the Person

AI

Big statement text rendered behind the speaker with a live cut-out.

pro
IDEA
Monument
IDEA
Golden Hour
IDEA
Ghostline
IDEA
Lime Swipe
pro
IDEA
Crimson
IDEA
Sunburst
Idea
Spray Line
Idea
Editorial
pro
IDEA
Neon Edge
IDEA
Depth Stack
IDEA
Blueprint
IDEA
Yellow Band
pro
IDEA
Retro Print
IDEA
Street Tag
Idea
Soft Whisper
IDEA
Tall Stack

Caption styles

AI

Word-synced presets, from clean social to loud creator.

new
Goodthingstaketime
Luxe Stack
Goodthingstaketime
Mono & Hand
Goodthingstaketime
Retro Lettering
creator
Goodthingstaketime
Clean Signature
Goodthingstaketime
News & Script
new
Goodthingstaketime
Candy Stack
creator
Goodthingstaketime
Soft Serif
Goodthingstaketime
Marker Headline
Goodthingstaketime
Magazine Pop
creator
Goodthingstaketime
Loud Whisper
new
Goodthingstaketime
Blueprint Mix
Goodthingstaketime
Pink Letter
creator
Goodthingstaketime
Bold Note
Goodthingstaketime
Editorial Script
Goodthingstaketime
Good Things
new
JustlikeTHIS
Classic
JustlikeTHIS
Hormozi
JustlikeTHIS
Viral Purple
creator
JustlikeTHIS
Acid Lime
JustlikeTHIS
Chip Black
new
JustlikeTHIS
TikTok White
creator
JustlikeTHIS
Karaoke Mint
JustlikeTHIS
Yellow Slab
JustlikeTHIS
Neon Glow
creator
JustlikeTHIS
Bubblegum
new
JustlikeTHIS
Beast Pop
JustlikeTHIS
Spotlight Word
creator
JustlikeTHIS
Kinetic Kanit
JustlikeTHIS
Editorial Serif
JustlikeTHIS
Minimal Thin

Colour grades

Film looks applied to the preview and the export identically.

Clean pro
Teal & orange
Warm film
Cool noir
Vivid pop
Mono contrast
Vintage fade
Golden hour
Cyber neon
Pastel matte
Bleach bypass
Moody dark
Sepia doc

Background plates

Swap the room for a solid or gradient, for the whole clip or a few seconds.

Ink
Slate
Studio grey
Bone
Chroma green
Cobalt
Cherry
Butter
Dusk
Sunset
Mint
Grape
Peach
Steel
Aurora
Ember
Spotlight
Paper

Music & sound design

AI

Scored automatically, then matched with sound effects on every cut.

AI
Uplift - score
AI
Calm - score
AI
Cinematic - score
AI
Drive - score
Whoosh
Fast swoosh
Riser
Downlifter
Reverse cymbal
Tape stop
Cinematic impact
Sub boom
Snare hit
Punch
Glass shatter
Pop
Click
Ding

Transitions

30 cuts, wipes, whips and glitches - auto-placed, then yours to tune.

Standard cut
Jump cut
Cross dissolve
Fade to black
Fade to white
Flash cut
Wipe left
Wipe right
Wipe up
Wipe down
Barn door
Iris circle
Clock wipe
Slide left
Slide right
Push up
Push down
Zoom in
Zoom out
Whip pan
Try it on your clip
see zupum in action
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questions

Frequently asked

What is the best Submagic alternative?

Zupum covers the same captions-and-B-roll ground and adds the rest of the edit: music, sound effects, transitions, colour grading, thumbnails and a keyed cutout of you - all from one upload, in the browser.

Are the caption styles as good?

Zupum ships 60+ word-synced caption styles, including karaoke highlighting, mixed-font trend looks and one-word-at-a-time styles, and every caption stays editable if a word is transcribed wrong.

Does Zupum add B-roll automatically?

Yes. It matches stock and AI-generated cutaways to your sentences and places them full-screen, on the top or bottom half, or behind a keyed cutout of you - and you can swap any of them.

Can I try it before paying?

Your first edit is free with no credit card. Free exports carry a small watermark; paid plans remove it and give you a monthly edit quota.

Upload a clip. Get a finished edit.

Free to start, no credit card, no timeline to learn.

Edit a video with AI