Automatic reels maker

An automatic reels maker that does the whole edit for you

Zupum is an automatic reels maker: upload the clip you already shot and it produces a finished reel - hook text, karaoke captions, cutaways, music, sound design and a thumbnail - without you touching a timeline.

What comes out of one upload

You get a complete reel, not a starting point. Every element short-form needs is placed automatically and can be adjusted in a couple of taps.

  • Hook text that sits behind the presenter for depth
  • Word-synced captions styled for phone screens
  • Automatic B-roll: stock footage, AI visuals or graphic cards
  • Beat-aware music, whooshes and transition effects
  • Auto colour grade plus background-noise cleanup
  • Auto-generated thumbnail for publishing

Consistent output, every single time

Pick a style once and the automatic maker keeps your reels visually consistent across a whole content calendar - the thing that actually builds recognition.

Bring your own footage and B-roll

Upload your own cutaways as overlays or full takeovers, or let the AI find them. Custom B-roll ducks the music automatically so speech stays clear.

Make your first reel automatically

Open the Zupum studio and upload a clip up to about two minutes.